Vans Grosso Forever Trucker Hat
“It’s you, your skateboard, and the world. So go out and make it your own.”
– Jeff Grosso
Beloved Vans family member and skate legend Jeff Grosso’s impact on skateboarding is without rival. His genuine love for skateboarding was felt by everyone who had the chance to talk skate with him, and his support for the community —especially the up-and-coming generations—came from a true belief that skateboarding belonged to the kids. There was nothing Jeff wouldn’t do to uplift skateboarding and the people in it.
Jeff gained notoriety in the 1980’s within the competitive scene and quickly became one of the most recognizable faces in skateboarding with the onset of skate video’s that highlighted his skill along with his sardonic wit and audacious spirit, entertaining the masses with his self-deprecating humor and antagonistic spirt. In the span of his influence on the sport, however, Jeff became the unofficial skate historian, helping create ten years of Vans’ Love letters to Skateboarding with his unique and raw commentary on the industry, which will serve as the encyclopedia of everything skateboarding holds dear for years to come.
To honor Jeff’s legacy, and ensure that future skaters understand the important role he played in shaping skateboarding’s history, Vans unveils a new iconic style: The Skate Grosso Mid. Supporting the Skate Grosso Mid is a special-edition Grosso Forever collection of apparel, with all net proceeds directed to Jeff’s son Oliver and his family.