Words From Vans
April 28, 1968 – March 31, 2020
To say Jeﬀ’s impact on our brand, our people and skateboarding was unparalleled, would be an underestimation of how much of a role he played in the lives of us all. From curating content that highlighted the global skate community, to his unique and raw commentary of the skate industry, and mentoring up-and-coming athletes – there was nothing that Jeﬀ wouldn’t do to uplift skateboarding and the people around it. Jeﬀ Grosso is the epitome of skateboarding. We mourn the loss of our dear friend and our thoughts are with his family during this time.
Provocateur and historian with a Cheshire Cat grin, Jeff Grosso so well known for being audacious, sardonic, and usually right on the money, that it’s easy to forget that he gained his name with badass inverts, powerful grinds, and contest success. Whatever, as the mouthpiece for skateboarding’s precious minueta and first-hand keeper of its lore, Grosso’s gifted as much as he’s a gift to skating.
Grosso’s bred with so much stoke that injuries—no matter how serious—just seem like road bumps in a very rocky road he somehow manages. As the host of Love Letters to Skateboarding and contest color commentator the beauty of Grosso is that he makes you feel something and if that means being a little uncomfortable then he’s done his job. How you do it is as important as why you do it.